{HERMèS' SUCCESS HAS BEEN DRIVEN BY SHORTAGE

While a lot of deluxe brand names drive direct exposure with social media marketing, celebrity partnerships and style programs, Hermès which began as a saddlery and which still hand-stitches the lion's share of its leather bags hasn't. Its main products have not altered a lot in decades; it does not have TikTok, and doesn't offer celebs compliment